NJ Business Coalition Urges Governor to Let New Jersey Reopen for Business  

Created: 11 August 2020

NJ Business Coalition Urges Governor to Let New Jersey Reopen for Business  

With coronavirus numbers in the state declining, the New Jersey Business Coalition, a collection of more than 100 business and nonprofit groups, submitted a letter to Gov. Phil Murphy today urging him to end the “pause mode” of the reopening of New Jersey’s businesses.

The coalition’s Recovery and Reinvention Framework 2.0, a comprehensive update to the original framework issued in early May, points to improving numbers in reported cases, decreased hospitalizations and better capacity in the state’s healthcare facilities and strongly encourages a broader or regional reopening of New Jersey’s economy.

The letter states: “If ‘data determines dates’ relative to reopening, as Governor Murphy has consistently said, it is appropriate that as our COVID-19 cases continue to go down, New Jersey’s economic numbers should rise. Unfortunately, this is not the case, and we find ourselves and our economy in an unnecessary and extenuated ‘pause mode.’

“With a rate of transmission of .98 and a positivity rate of 1.6%, there is no reason not to proceed to reopen our economy.”

Absent an immediate move to continue the reopening process, the coalition called on Gov. Murphy to immediately present plans for three coronavirus-based scenarios, with triggers driving levels of reopening activity, to allow businesses to properly plan for whatever comes next.

The coalition also called for a regional approach to opening, based on data, if there is not a willingness to fully reopen the state for business.

“Decisive action is needed immediately so businesses will know whether to plan for a further reopening now or a prolonged limit on their business, necessitating greater government support,” the coalition explained.

“As such, a grid of ‘safe’ vs. ‘cautious’ counties can easily be developed. We should continue to reopen in regions of the state where the trend lines indicate the ability to do so.”

The framework also shines a light on the indirect public health impacts of coronavirus, including the significant rise of mental health concerns, opioid abuse and acts of violence.

To read the complete letter, click here.


African American Chamber of Commerce of New Jersey, Inc. 

American Camp Association NY/NJ

New Jersey Camps Government Affairs Project

American Council of Engineering Companies of New Jersey

American Physical Therapy Association of New Jersey

Bernards Township Regional Chamber of Commerce


Burlington County Regional Chamber of Commerce

Bus Association of New Jersey 

Cape May County Chamber of Commerce

Capital Region Minority Chamber of Commerce

Chamber of Commerce of Greater Philadelphia 

Chamber of Commerce Southern New Jersey

Chemistry Council of NJ 

New Jersey Chemistry Council

Commerce and Industry Association of New Jersey

CrossState Credit Union Association 

Downtown New Jersey

Early Childhood Education Advocates

Eastern Monmouth Area Chamber of Commerce

Employers Association of NJ 

Fuel Merchants Associates of NJ 

Garden State Pharmacy Owners, Inc

Global Business Alliance

Gloucester County Chamber of Commerce

Greater Atlantic City Chamber of Commerce

Greater Toms River Chamber of Commerce

Greater Westfield Area Chamber of Commerce

Healthcare Institute of NJ

Hoboken Chamber of Commerce

Home Care & Hospice Association of New Jersey

Home Health Services Association of New Jersey

Hudson County Chamber of Commerce

Hunterdon County Chamber of Commerce

Insurance Council of New Jersey 

International Health, Racquet and Sportsclub Association

Jersey Shore Partnership

Mahwah Regional Chamber of Commerce

Marine Trades Association of New Jersey 

Middlesex County Regional Chamber of Commerce

Meadowlands Chamber

Monmouth Ocean Development Council

Morris County Chamber of Commerce 


National Federation of Independent Business (NFIB)

Newark Alliance

Newark Regional Business Partnership

New Jersey Asphalt Pavement Association

New Jersey Association of Osteopathic Physicians and Surgeons

New Jersey Association of Mental Health & Addiction Agencies 

New Jersey Business & Industry Association

New Jersey Campground Owners and Outdoor Lodging Association

New Jersey Civil Justice Institute

New Jersey Coalition of Automotive Retailers 

New Jersey Concrete and Aggregate Association

New Jersey Dental Association

New Jersey Gasoline-Convenience-Automotive Association

New Jersey Hotel and Lodging Industry Association

New Jersey Independent Electrical Contractors Association

New Jersey LGBT Chamber of Commerce

New Jersey Liquor Store Alliance

New Jersey Manufacturing Extension Program, Inc.

New Jersey Motor Truck Association

New Jersey Pharmacists Association

New Jersey Podiatric Medical Society

New Jersey Realtors

New Jersey Restaurant & Hospitality Association

New Jersey Retail Merchants Association 

New Jersey Salon and Spa Coalition 

New Jersey Self Insurers Association 

New Jersey Society of Certified Public Accountants 

New Jersey State Chamber of Commerce

New Jersey State Funeral Directors Association

New Jersey State Veterans Chamber of Commerce

New Jersey Tourism Industry Association 

New Jersey Utilities Association

New Jersey Warehousemen & Movers Association 

New Jersey Utilities Association

New Jersey YMCA State Alliance

New York Shipping Association, Inc.

North Jersey Jewish Business Alliance

Ocean City Chamber of Commerce

Princeton Mercer Regional Chamber of Commerce

Professional Insurance Agents of New Jersey (PIANJ)

Recreational Fishing Alliance 

Salem County Chamber of Commerce

Somerset County Business Partnership

Southern NJ Development Council

Southern Ocean County Chamber of Commerce

Statewide Hispanic Chamber of Commerce of NJ

Sussex County Chamber of Commerce


The United Boatmen of N.J.

Union Township Chamber of Commerce

United Way of Northern New Jersey

Washington Borough BID

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